Privacy, transparency, and honest interfaces aren't compliance items — they're the starting position. We don't build dark patterns or harvest data we don't need.
Compliance is a floor, not a ceiling. GDPR, NIS2, DORA — these are the minimum standards a serious vendor meets quietly, before the conversation about features even starts. We treat them as defaults, not deliverables.
Beyond the legal frame, we hold ourselves to a simpler test: would we be comfortable explaining this product to the person using it? If the answer is no — if the value depends on dark patterns, attention traps, or hoovering up data we don't strictly need — we'd rather not ship it.
Honest defaults are also good engineering. Less data collected is less data to secure, store, migrate, and reason about. Quiet interfaces age better than loud ones.